In-Demand Skills List 2026
Febuary 2026

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The In-Demand Skills List was an annual project at Upwork. The Research Institution team at Upwork created this project brief based on the research they gathered. My role was to design social media posts for the list of in-demand skills for 2026, both a teaser preview hold and scroll carousel, and a regular carousel. I utilized our new brand photography to complement the yellow in our secondary hero glimmer for the cover photo.

Hold and Scroll Carousel

SMB Campaign
October 2025

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As part of the SMB Campaign, I collaborated on the production of paid acquisition and email marketing assets. I also created data-driven carousels and visualizations for the Upwork Research Institute, translating research on small and medium-sized businesses into engaging, easy-to-understand content for the campaign.

Quarterly Carousel

Launch Carousel

Data Graphics

Emails

Product Illustration Explorations
December 2025

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I created a new set of product illustrations to replace our existing visual assets. Each illustration was initially sketched in Procreate, then refined and vectorized in Figma, where I added texture, grain, and color treatments. I used AI as part of the exploration process to generate and evaluate different perspectives and compositions for some of the illustration.

The goal was to create a visual system that felt dimensional, approachable, and textured while remaining simple and versatile enough to scale across a variety of applications, including our product UI, website, marketing campaigns, internal presentations, and supporting documentation.

In-Demand Skills List 2025
January 2025

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My role for this project was to transform datasets and key findings into engaging visual narratives through charts, infographics, and supporting graphics, making the information more accessible and impactful for readers.

Research Institute AI Productivity Report
September 2025

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I created social media assets and data visualizations that highlighted the relationship between humans and AI in the workplace. For this project, my Design Director and I explored a broader color palette beyond our traditional brand colors, introducing orange, blue, pink, and purple to complement Upwork’s green.

I also created illustrations using a dimensional style that aligned with our updated illustration guidelines. This project was a great opportunity to experiment with new colors and illustration techniques while creating engaging visuals for this project.

Carousel 1

Carousel 2

YouTube SEO Thumbnail Templates
November 2025

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At Upwork, I was assigned to design a series of YouTube thumbnail templates for a fellow marketing team member responsible for publishing video content. The goal was to create thumbnails that felt fun, eye-catching, and engaging while remaining simple enough for non-designers to update independently.

Since the team specifically requested Photoshop templates, I built a flexible system with clearly editable text areas and reusable design components. To align with the Upwork brand, I incorporated our signature colors, gradients, and playful graphic elements, including custom sticker-style illustrations. I explored two creative directions: a vibrant, personality-driven concept and a cleaner, more minimal approach. The final templates provided an efficient workflow for the marketing team while helping establish a consistent and recognizable visual presence across YouTube.

Case Study Promotional Social Template
Dec 2025

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I was tasked with creating promotional social post templates for LinkedIn and Instagram. These were to promote case studies based on companies and business owners who have worked with Upwork. I wanted to challenge myself with our brand guidelines by pushing it in a direction that was new to me.

I used Figma’s effect features, like the layer blur and the noise effect, to add depth and texture. While also playing with different background patterns. These templates were created with the marketing team in mind, I added auto layout in areas where they would need to update the copy in order for the design to stay consistent and not shift while editing.

2024 Kickoff Backgrounds
January 2024

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Every new year, we have an all-kickoff meeting to start the year. We contracted an Agency to help
with the branding of Kickoff 2024 and I helped create three backgrounds for speakers to use as zoom backgrounds.

I was challenged to develop three distinct illustrations featuring snacks from three different countries.

Work Without Limits Conference
May 2023

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Upwork has a conference every year called Work Without Limits for C-Suite Clients.
In 2023, our team decided to bring the design and conception of this event in-house.

The concept I created utilized the W in different typefaces to create these abstract shapes
that were used throughout the graphic backgrounds. This was achieved by upscaling the
letter and framing the corners and curves of the typeface. The colors were taken from
Upwork’s color palette in 2023 before the newly updated guidelines came into effect in 2024.

Custom Resource Image Illustrations
November 2023

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The Upwork Resource Center needed new illustrations for its blog post cover images. I created a few illustrations for specific articles that were written.

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